For R&D, Strategy & Innovation Deparments
From Strategic Idea to Business Traction. Fast and Flexible.






Execution That Translates Strategy Into Business Value
We measure impact by what moves: products launched, customer validation achieved, and new growth lines operationalized — not ideas discussed in internal loops.
New Businesses Built
12-Months Survival Rate
Cash Generated Through Fundraising & Profit

Daniel Butjes
Head of Venture Building HHLA Next
Daniel Butjes
Head of Venture Building HHLA Next
Where We Help You Win
01
We help you move from strategic priority areas to concrete, validated business opportunities, backed by data, feasibility, and clear next steps.
02
You own the strategic rationale. We help deliver the MVP and go-to-market. Together, we prove there's demand and build momentum inside your org.
03
We identify and build high-ROI internal AI solutions - copilots, automation layers, or smart workflows - that boost efficiency without disrupting your stack.
04
We turn early-stage concepts into fully scoped, documented, and tested projects — ready for ownership transfer to business units or digital teams.
05
When you have a portfolio of initiatives but limited build capacity, we become your scalable execution partner - moving fast where it matters.
06
We help you set up new business units or external ventures, including org model, governance, MVP, and traction-building - all aligned to corporate context.
Helloparts
When your car goes into a workshop after an accident, three parties have to agree before anything gets fixed. The insurer decides on the claim and where it goes. The workshop needs the right part, fast, at a price that works. The distributor needs to know what's in stock and what to charge. For decades that meant many phone calls, letters, emails, faxes, and a lot of waiting. helloparts replaced all this. Insurers steer claims through it's platform. Workshops order parts with one click. Distributors can run their inventory and pricing on it. AI makes the whole process even faster. Matching, ordering and routing that took days now happens while the car is still on the ramp. Today helloparts is involved in the majority of automotive aftermarket orders in Germany. Nobody outside the industry knows the name, because it never appears on the invoice. That is what a Hidden Champion looks like. It was started by Nico, one of GoGroup's founding partners, together with Stephan Otto, who had spent 25 years in the automotive sector prior to starting helloparts. Stephan knew which phone calls needed to stop happening. Nico knew how to build the thing that would stop them.
Eduneon
Germany has invested billions in digital education. But between the money being approved and a device reaching a classroom, there is a municipal administration trying to coordinate schools, IT teams, budgets, procurement rules, suppliers, and years of spreadsheets. For many towns and cities, that work is still held together by emails, Word documents, and the institutional knowledge of a few people. Eduneon turns that patchwork into one system. Its platform lets local authorities plan, procure, and manage digital equipment and infrastructure across their schools based on actual need and shared data. What used to be a sequence of disconnected projects becomes a process that can be steered: what does each school need, what is already there, what will it cost, and what happens next? Eduneon started with schools because that is where the gap was most visible. Today, the same infrastructure helps public administrations manage procurement and planning across kindergartens, town halls, and other municipal institutions. More than software for buying equipment, it gives public-sector teams the clarity to make limited budgets go further. German municipalities do not need another dashboard. They need tools that understand how administration actually works. Eduneon is building them.